Ultravirgo

Young Audiences

Last night we had the pleasure of attending the Young Audiences Arts for Learning Gala at the always-glamorous Waldorf-Astoria here in New York. Celebrating their 60th Anniversary, Young Audiences is the nation's leading source of arts-in-education programs and services. As an agency co-founded by a visual artist and a writer with a Master's degree in Educational Technology (and parents of two very creative kids), we are huge believers in the value of arts and creativity in education. And were thrilled to be able help Young Audiences celebrate their 60th by designing the anniversary book for the event. 

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The 32-page book serves as both a program for the evening and as a keepsake document highlighting key milestones and stories from throughout the organization's 60-year history.

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The cover features Young Audiences' iconic sun logo designed by Ivan Chermayoff in 1971. Supersized over the skyline, it represents the large role that the Arts have in our culture, with the surreal scale and wonder of a childhood drawing.

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Brush-painted typography keeps the focus on the power of creativity.
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A timeline of key milestones and highlights runs throughout the book, starting with the story of the organization's founding on the inside front cover.
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Spreads featuring the inspiring stories of individual children provide personal testaments to the impact that Young Audiences programs have on kids across the country.
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The book is anchored by a meticulously-researched article recounting the full history of the organization.
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11/16/2012