Brand New brand review
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Last week, Brand New, the blog of record for branding critique and analysis, featured our recent rebrand of UN Women's Empower Women.
"The new logo! Much better. What I like about it is that it makes it evident and quick that this is about collaboration and strength through unity. The "EW" monogram is handsome and I like how those shapes are echoed in the "m"s and "w"s of the wordmark, giving it a lovely, consistent rhythm. The color palette is quite nice too."